07.24.2012
Keeping mobile in mind, incorporating fluidity, starting small and building up. These are all ingredients of a successful responsive web design. However, a key task remains: delivering the right images for each screen size. When delivering graphic elements, as with other aspects of responsive design, the challenge is to deliver the highest quality content without [...]
07.05.2012
Today’s internet comes in all shapes and sizes. There are sites optimized for desktops, tablets, phones and even videogame systems. Since web experiences have evolved beyond the confines of conventional computing, the challenge has been to effectively deliver content on new platforms. Mobile devices are the fastest growing platform for web browsing. In fact, mobile [...]
06.21.2012
Summer is right around the corner, which means music festivals are launching their 2012 websites with hopes of generating sellout crowds. Despite line-ups that are packed with mind-blowing bands, some websites are unintuitive and sloppy, making the path to enlightenment difficult for groupies of every generation. In an attempt to determine the emerging trends among [...]
06.11.2012
As web developers, fashion is not our primary concern. As Ashe Avenue founder John McKinney would say, our primary goal is to “make awesome as fuck websites.” But who says you can’t look good doing it? After all, according to Jerry Rice, “you gotta look good to play good.” When Chapel Hill Weekly wanted to [...]
06.06.2012
Grandparents.com, Inc., the Ultimate Resource for Grandparents (TM), announced today that, in connection with the expected re-launch of its website, Grandparents.com will also be launching a social media App targeted at America’s 70 million grandparents. Grandparents.com has entered into development agreements with two New York technology firms: Ashe Avenue, a website development company, and theConspiracy, [...]
05.24.2012
Ashe Avenue Development partners with VICE to bring brand innovation world wide We’re pleased to announce that the International Academy of Digital Arts and Sciences has awarded our client and partner, VICE, five 2012 Webby Awards. The 16th annual international awards honor excellence on the Internet in four categories: website, online film and video, mobile [...]
04.27.2012
Ashe Avenue is pleased to announce the recent promotion of Matt Murphy to director of client services. Murphy oversees client relationships, account executive services and project management at both Ashe Avenue and its affiliated marketing agency, Koroberi. As Director of Client Services, he is also responsible for quality assurance, client retention and business development. [...]
04.20.2012
Last year, the Arab Spring, Wikileaks, and the Occupy Movement came to fruition thanks in part to the widespread availability of social media. Status updates allowed people to organize flash mobs and protests while Twitter and Ustream allowed people to watch and comment on the action from anywhere around the world. The survival and success [...]
04.13.2012
When chatting with various web development groups in New York City, I’ve come to find one of the most commonly asked questions to be, “What do you like, and what do you not-like about PHP?” A few years ago, I felt this question was far too broad to have an effective answer, and more or [...]
04.12.2012
Spotify today launched an embeddable music player that allows your favorite online haunts to legally post their collection of Spotify tunes. Tabbed the “Spotify Play Button,” the player gives Spotify users the ability to share tracks, albums or playlists by using a simple embed found at embed.spotify.com. As music fans, this makes us very, very [...]